Course curriculum

  • 1

    Key Tools and Processes

    • An introduction to OKRs by Head of People Operations & Projects Sean Butcher

    • 7Geese - Setting up, checking in and closing OKRs by Head of People Operations & Projects Sean Butcher

    • 7Geese - How to leave recognition (for shoutout board and quarterly reviews) by Head of People Operations & Projects Sean Butcher

    • Introduction to our Portal (Clinked) by SEO Director Luci Wood

    • Google Workspace Intro by Technical SEO Director Tom Pool

    • An introduction to Toggl by Head of People Operations Sean Butcher

    • Introduction to Slack by Technical SEO Director Tom Pool

    • Team meetings by Head of People Operations Sean Butcher
  • 2

    Employee Development

    • Our Structure and Progression - Delivery Teams by Head of People Operations & Projects Sean Butcher

    • The Career and Development Matrix for SEO team members by Head of People Operations & Projects Sean Butcher

    • Intro to the PDP and CPD by Head of People Operations & Projects Sean Butcher

    • Using your PDP/CPD (demo) by Head of People Operations & Projects Sean Butcher

    • Monthly 1-2-1s by Head of People Operations & Projects Sean Butcher

    • Bi-annual reviews by Head of People Operations & Projects Sean Butcher

    • Requesting peer-to-peer feedback in 7Geese by Head of People Operations & Projects Sean Butcher

    • An Intro to the Blue Array Academy by Business Development & Growth Manager Laurent Bleu
  • 3

    Clients

    • How to Build an SEO Roadmap by SEO Director Luci Wood

    • How to Build an SEO Roadmap - Quiz

    • GDPR Essentials by Managing Director Stephanie Emmanouel

    • GDPR Essentials - Quiz

    • The Blue Array Customer Journey by SEO Director Luci Wood

    • Essential Sales Skills by Founder Simon Schnieders
  • 4

    Reporting

    • Intro to Google Analytics by SEO Manager Steph Whatley

    • Intro to Google Search Console by SEO Manager Steph Whatley

    • What Reports Do We Do at Blue Array by SEO Manager Steph Whatley

    • Intro to Monthly Reports by SEO Manager Steph Whatley

    • An Example SEO Monthly Report by SEO Manager Steph Whatley

    • Google Data Studio Reporting Template Overview by SEO Manager Steph Whatley

    • Setting up Google Data Studio Filters by SEO Manager Steph Whatley

    • Reporting Resources List